The Sani Story

Sani is a brand for all of your special moments

We celebrate the time-honored traditions and craftsmanship associated with South Asian culture and incorporate contemporary designs details like streamlined fit, current color palettes, and pockets with an emphasis on never compromising the quality tailoring, fabrics, and exquisite detail for which South Asian fashion is so well known.

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Founded by sisters

In India it is the tradition that, if you can’t find what you want, you make it yourself. Our mom did this, and our nani (grandmother) did this, and so we did it when we thought something was missing from our closet.

We love our heritage and family and when you wear Sani, we hope you feel like a part of ours.

If you're interested in following along for the behind-the-scenes of building a brand, check out our TikTok.

Check out our TikTok (@sanisisters)